Showing posts with label captive audience. Show all posts
Showing posts with label captive audience. Show all posts

Thursday, March 22, 2012

Man In The Corner Shop

Do we ever notice the people around us as we walk by in our fast-walking-never-enough-hours-in-the-day corporate lives? Do we appreciate what others are struggling with; or, are we convinced that we are the center of the universe and therefore no one could possibly understand what we're going through?

Connection Moments
I'm a firm believer that simply saying “hello” can make a difference, if only for a moment. No, that's not a breakthrough piece of wisdom. But it is a way to completely level the playing field in every walk of life. No one has a fancy title or enormous power when two people make eye contact, smile and exchange a hello.

However, people (read here => your employees) remember kindness, particularly if it comes from an unexpected source (read here => you and I).

But...but...but...
I get caught up in my own “stuff” all the time. You might as well. What impression are you making when you blow by that stranger on the street? What about that employee whose pay grade is different than yours? What if they’re the same person and you (or I) never realized? Our hectic calendars don't seem nearly as important now, do they?

An Unbelievable Opportunity
So many people are watching us each day. Many leaders convince themselves that this reality means they should hide in their office or only provide prepared remarks. Others of us recognize all of those watching eyes as the greatest opportunity in the world. Imagine, a captive audience everyday that you can role model the exact behaviors you want to see? It doesn’t get any better than that, but sadly too few leaders embrace these moments.

How About You
Are you hiding in your office again today? Or, have you decided that you are going to actually be a role model and say hello to the man in the corner shop as you pass by?

I'd love to hear from you.

No Excuses.



pic courtesy of threadspot

Thursday, September 29, 2011

Stay Connected with Unsuccessful Job Seekers

With crushing unemployment and zero leadership in Washington D.C. to take meaningful action, we in the Recruitment world are letting job seekers know more than ever that they can not join our organizations.  It’s not that they aren’t good people; or that they wouldn’t be productive.  We either do not have enough vacancies to meet the need, or the applicants do not have what we need in terms of training and experience.  But does that mean we should disengage from these folks and never see them again?

That my friends is the new definition of lunacy in the Recruitment space.

Connections Are Good
Consider what is happening right now.  Thousands of job seekers are reaching out to employers across the world in an attempt to not only land a job, but to make a difference in the history of those organizations.  And for those that we can not bring on board right now we’re offering a collective “thanks for stopping…bye-bye.”  Let me tell you, I think that sucks.  Politicians have no idea how to create jobs, but we do.  We also have the ability to stay connected with motivated job seekers to make sure we help them find work when it becomes available.  But doing so requires leadership, effort and time.  If you’re going to wait for Washington to respond, you’re going to wait for a L O N G time.  I’m simply not that patient.

Captive Audiences = Opportunity
Perhaps the next logical step is to stay connected with this group of candidates?  After all, we have their information, we know they would like to join our companies, and most of all we know they need the work.  Now here’s the trick – we need to treat them well throughout the recruitment process, including when we tell them no, because they just might be able to fill a vacancy for us down the road.

Imagine that…ditching the “we’ll keep your resume on file spiel” and actually staying connected with candidates for months, even years, after they’ve originally applied.  I love it.

How About You
This is not a new concept, but I’m fired up about it, and will be moving ahead with it in my own organization.  If you’re already staying connected with unsuccessful candidates, how do you do it?  What worked?  What failed?  I’ll share more as we launch our strategy; but for now I'm just anxious to get started!
 
I’d love to hear from you.

No Excuses.


pic courtesy of trouper